Pardot Knowledge Base

Prospects

What happens when a prospect is reimported or resubmits a form?

If a prospect is deleted, they are moved to the Recycle Bin (under Administration). The prospect record may be restored manually by clicking Undelete in the Recycle Bin or automatically in a couple of diffe...

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How is the URL for a Prospect's Company field determined?

The Company field in a prospect record is hyperlinked so that you can find out more about the business. When a prospect fills out the Website form field, Pardot will use that to determine the company URL. If...

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How to Deal with Prospects Who Provide Bad Information

Sometimes when reviewing prospects, you will encounter obviously bogus prospects - asdf, Mickey Mouse, etc. Follow these best practices for clearing out junk prospects. Take a Two-Part Approach Don't delet...

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Visitors Overview

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Assigning Prospects Overview

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Exporting Prospects

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How are visitors converted to prospects?

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How is the source field populated?

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Searching for Prospects in Pardot

You can use the search box at the top of the Pardot screen to find prospects. This search allows you to find prospects based off their name or email address. If you are looking for a prospect by their company, ...

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Creating Prospects Manually

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