Pardot Data that syncs to GoodData
Once you have setup the GoodData connector, this begins a process that can take up to 24 hours to complete. This triggers the process of syncing the information stored in your Pardot account, with GoodData. We bring across a large amount of the data stored in Pardot into GoodData, however not all of your Pardot data will appear in GoodData.
If you want to take advantage of this feature, contact Pardot Support to have it enabled for your account.
Note: After initial setup, GoodData syncs once a day. Any updates will show up after the next sync cycle.
We CAN report using the following criteria
- Prospect Activities
- Default Prospect Fields (detailed below)
- Up to 10 Custom Prospect Fields
- Visits that are associated with Prospects.
We are NOT able to report using the following criteria
- Assigned Users
Prospect Default Fields
Below is a list of the fields that we are able to report on from the Prospect Records.
|| Years in Business
|| Is Archived
|| Is Reviewed
|| Job Title
|| Opted Out
Timings of Activities/Opportunities
When we are reporting on Prospect Activities, Opportunities or the date that a Prospect was created, we can introduce the dimension of when these events occurred. The following table details all the intervals that we can use to report on these events.
|Date Prospect Created
||Quarter Quarter/YearWeek (Mon-Sun) Week (Mon-Sun) of Qtr Week (Mon-Sun) / Year Week (Sun-Sat) Week (Sun-Sat) of Qtr Week (Sun-Sat) / Year Year Date Day of Month Day of Quarter Day of Week (Mon-Sun) Day of Week (Sun-Sat) Day of Year Month Month of Quarter Month / Year
|Date Opportunity Created Date Opportunity Closed Date Opportunity associated with Prospect
|Date Activity occurred at Date of Last Activity
We bring in a vast amount of data in relation to each individual Prospect's Activities. Below we have included a table that describes all the activity types, names and details that we include in our integration with GoodData.
||Name of each Activity e.g. Subject line of the sent Email, name of the Form etc
||Custom Redirect Email Email Tracker File Form Form Handler Landing Page Multivariate Landing Page New Opportunity Opportunity Lost Opportunity Won Visit
||(Unique Values for each Activity)
||Bounced Click Error New Opportunity Open Opportunity Associated Opportunity Lost Opportunity Won Resubscribed Sent Success Unsubscribe Page View Visit
Need more? Start a conversation with other Pardot users in the Trailblazer Community