Pardot Knowledge Base

Drip Programs

Drip Program Template for Event Follow-up Campaign

When creating a drip program as part of an event follow-up initiative, like a trade show, it is best to keep some key elements in mind and consider the following items as you design your campaign. Purpose: To ...

Read Article

Drip Program Template for Industry-Specific Marketing Campaign

When creating a drip program as part of an industry-specific marketing campaign, it is best to keep some key elements in mind and consider the following items as you design your campaign. Purpose: To cultivate...

Read Article

Drip Program Template for Upsells

When creating an upsell drip program, it is best to keep some key elements in mind and consider the following items as you design your campaign. Purpose: The upsell drip is designed to capitalize on the revenu...

Read Article

Drip Program Template for Re-Engagement

When creating a reengagement drip program, you should keep some key elements in mind and consider the following items as you design your campaign: Campaign Purpose: Reengagement campaigns are used to reawake...

Read Article

Drip Program Templates for Competitors

When creating a competitive drip program, it is best to keep some key elements in mind and consider the following items as you design your campaign. Purpose: Competitive drips are designed to engage the client...

Read Article